For Insights Teams

Your agency quoted $80K.
We’ll do it for $10K in 7 days.

Your research backlog grows every quarter. Stakeholders wait weeks. You’re stuck between expensive agencies and shallow DIY tools. Tangible is your overflow partner — 50-300 AI-moderated interviews per study, human-reviewed, board-ready.

Under $10K · No procurement · Start today
tangible — Insights Teams Report

Your report includes: methodology section, sample composition, 5-8 coded themes with evidence hierarchy, confidence levels, customer quotes, segment breakdowns, and recommendations. Full transcripts available.

50-300
Interviews per study
27
Quality checks per study
5-7 days
Brief to board-ready report
1/10th
The cost of your agency

The backlog isn’t a bandwidth problem. It’s a model problem.

12 research requests. 4 completed per quarter. 8 stakeholders waiting. The traditional model — hire researchers or hire agencies — doesn’t scale. Tangible is the third option: done-for-you research at the speed and price that lets you say yes to every request.

Your challenges. Our answers.

Problem

Your research backlog grows every quarter. Stakeholders wait weeks for studies that should take days.

Tangible

We run studies in parallel with your team. Brief us like you’d brief a junior researcher — we handle the rest and deliver in 5-7 days.

Problem

You’re stuck between expensive agencies ($50K+ per study) and DIY tools that produce shallow insights.

Tangible

Tangible sits in the middle: done-for-you quality at 1/10th of agency cost. AI interviews at scale with human-grade analysis.

Problem

AI research tools exist but the output isn’t rigorous enough for your standards or your stakeholders.

Tangible

Our reports include methodology notes, confidence levels, sample composition, and structured analysis. 27 quality checks per study. Built for researchers, not just executives.

Problem

Recruiting the right participants is the bottleneck. By the time you have a panel, the window has closed.

Tangible

We source and qualify participants for you — consumers, enterprise buyers, niche B2B. Study design to first interview in 48 hours.

Live conversation preview
T
Walk me through how you evaluate new product concepts before launch.
Usually we run a survey, but honestly the results never tell us why people prefer one concept over another. We end up making the decision based on the team's gut feel anyway.
T
What would a useful research output look like for you? What's missing from the survey approach?
↑ AI adapts follow-ups based on each response
83% of respondents are more candid with AI

How it works

01

Talk to our AI

5-min voice call. You get a v1 study to approve within 24 hours.

02

We find your people

We recruit the right participants for your study.

03

We talk to them

30-200 deep conversations with follow-ups.

04

You get the answers

Themes, quotes, breakdowns, and a clear action plan.

Monday
You talk to our AI
Next Monday
Board-ready report delivered

Same study. Agency: $80K, 8 weeks. Tangible: $10K, 7 days.

How Tangible compares

TodayTangible
CostAgency: $50-200K$10-25K (1/10th)
TimelineAgency: 6-12 weeks5-7 days
Sample sizeAgency: 15-25 interviews50-300 interviews
Methodology notesAgency: sometimesAlways — with confidence levels
Quality checksAgency: manual review27 automated + human review

Studies we run for you

Concept Testing

Validate product concepts, features, and prototypes with target users before development commits.

Brand Health Studies

Track brand perception, awareness, and sentiment across segments over time.

Customer Segmentation

Qualitative deep-dives into the motivations and behaviors behind your quantitative segments.

Foundational Research

Exploratory studies to map customer needs, pain points, and jobs-to-be-done for new categories.

Innovation Discovery

Surface unmet needs and whitespace opportunities through structured customer conversations.

Usage & Attitude Studies

Understand how customers use your category — habits, preferences, and unspoken frustrations.

We surfaced customer struggles in minutes. It drastically changed how we prioritize and make decisions across the team.
DF
Dean Falconer
GM New Business, onXmaps

Common questions

27 quality checks per study. Dynamic probing that adapts based on prior responses. Human review of every analysis. Full methodology notes, confidence levels, sample composition, and coding framework in every report. Built for researchers.

Yes. Full transcripts, coding framework, and methodology notes are included with every report. Transparency is a feature.

We source and qualify participants through Prolific, Dynata, and Cint — consumers, enterprise buyers, niche B2B. Study design to first interview in 48 hours.

No. We're the overflow lane — the fast-turn projects your team can't get to. Brief us like a junior researcher. We deliver like a senior one. Your team focuses on the deep strategic work.

Ready to clear the backlog?

We’re researchers too. Here’s how we deliver agency-quality at 10x the speed.

Under $10K · No procurement · Start today