Decisions made in days, not quarters.
Real brand, marketing, sales, and product teams using Tangible to settle the questions that used to take six weeks and a panel-shop invoice. Buyer quotes verbatim, numbers straight from the study — no synthetic personas, no rounded-corner case-study clichés.
Landing page test, 110 buyers, Price beat the headline.
Two candidate landing pages. 110 B2B marketers and sales leaders. The audience-led page won 57–43 — but pricing and proof, missing from both, were the real verdict.
More case studies arriving as customers greenlight their stories.
Each one is published with named partners, with buyer quotes verbatim and titles abstracted for participant privacy.
What buyers actually do when the platform stops being in the way.
Median study time, brief to written answer.
Of buyers report acting on the answer within 30 days of delivery.
Faster than the average panel-shop study they replaced.
Avg. cost per study — vs. $68k for comparable agency work.
Browse by industry
Bring your hardest question.We'll bring the buyers.
A 15-minute call with a research strategist who'll either tell you Tangible is the wrong tool for it, or have a study live in your account before the day is out.
- The decision you're trying to make — and what evidence would actually change your mind.
- Whether it's a 50-buyer self-serve study, or one our research team should run for you.
- A draft questionnaire by end of call, if it's a fit.